As a fan of craft beer, I was thrilled to work with Coulee Brew Co. out of Lethbridge, Alberta to redesign their cans. We honoured their past traditional can design while adding a more modern illustration style to it. Each can represents an area of Alberta that people love to visit. I illustrated each can’s badge representing those areas and chose a photographic texture to match the location. I am still on the lookout to buy a six-pack of these in stores, so in the meantime, I have my mockups to show! Enjoy.
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/e66fe243-b714-45c5-9cef-f23205a1496e_rw_1200.jpg?h=5f7b7680a103ec9bb2a6b7d3986d65f4)
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/ac68ef6f-24b7-42c7-b063-f72b4ba35360_rw_600.png?h=6ca6dd6c1348db04bf919215b0a20d68)
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/5d6d2d73-0599-41f6-827a-9d4951408e57_rw_600.png?h=9552d516d1425eab487f7551bc92d727)
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/5bfaecd6-6a24-4199-9848-f92f62102e25_rw_600.png?h=43edd7db04828b23bf090839dafa2694)
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/6013c7f0-af35-4977-b67c-43830bc66abc_rw_600.png?h=60d9b6e3c74988a50edd18cd2a69187f)
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/f7878f02-fb2f-4896-903b-bb253c0f0ddd_rw_600.png?h=2f947956ddf2b27fde02762d0206d12d)
Below is a special limited edition can for Coulee Brew. It is a gorgeous milk stout (one of my favourites).
I even had the chance to name this one after the Milk River which flows through southern Alberta.
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/2461c582-4aa2-4b52-b61f-b2a2c4d55bde_rw_1200.jpg?h=65483ad04eb55201209ad16113d72118)
![](https://cdn.myportfolio.com/72155949-ebd4-40b2-aa14-50d8031b4fe2/8d0a5a22-1669-4ed3-9dbd-d32726307862_rw_1200.jpg?h=d8514350a802c1f8a8ee4e99755d0db1)
Created while at RED the Agency
Copywriter: Lisa Babiuk