CLIENT: THOR INSURANCE AND REGISTRIES JOB: SINGLE LOCATION OUTDOOR BILLBOARD
The town was abuzz when this billboard hit the ground. The RCMP got so many calls we had to cut our billboard’s run short by a few weeks. They told us that one person called and said they actually saw the accident happen. The tire marks in the foreground were not put there by us, rather someone was driving on the grass the day before. We totally benefited from that hoodlum’s joy ride.